The Sacramento Kings today issued a challenge to ESPN The Magazine’s pronouncement on its current cover that the Kings are the worst franchise in sports. The team released advertisements saying “Hey ESPN. Nice Airball. New Era. New Swagger. The Best Fans Await You. 11.15.13.” The messaging references the Nov. 15 nationally televised home game between the Kings and the Detroit Pistons on ESPN.

“Under Vivek's leadership there is a lot happening in Sacramento: a new ambition new investments in talent and arena infrastructure and a new commitment to our wonderful community” said Kings President and Chief Operating Officer Chris Granger. “We have the best fans in sports and we will work tirelessly until we give them the best franchise in the world.”

The rankings were based on last year’s data and didn’t take into account the Kings new ownership new coaches new GM and plans for a new downtown arena.

“We love ESPN but think they could have given us the benefit of foresight in their rankings” continued Granger. “They know what we have going here. And if they don’t we’re going to show them when they visit us on November 15.”