Fans of SV Sandhausen can expect a little more "excitement" during home games after the 2.Bundesliga club announced a sponsorship deal with a local brothel.

I know what you're thinking. That's a cheeky way to pique fans' interest.

The club of U.S. international striker Andrew Wooten is now proud partners with Heidelberg's Bienenstock Eros Center ("Beehive" in English), which markets itself as the first "eco-friendly" bordello in the world. Indeed, Bienenstock operates out of a city-owned, energy-efficient building.

Call it the greenest house in the red-light district, if you will.